Stuart Fuller
Senior Commercial Leader
I’m an experienced, senior commercial leader who has spent over two decades in the Domain Name, Intellectual Property and Telco industry. I’ve developed and managed sales teams across the globe, specialising in a performance-based metric approach, with a strong focus on learning and development. I’m considered an expert in the field of IP and brand protection, with articles, white papers and opinion pieces regularly published. I have experience in leading global commercial teams from the front both in terms of sales activities but also marketing and commercial operations, including pricing strategy, bid management, consultancy and product innovation.
My Skills
Experience
Com Laude Group (2023 to date)
Chief Commercial Officer (2023 to date)
London, United Kingdom
Responsible for Com Laude, one of the world’s leading and most respected domain name and brand protection management companies global commercial activities including business development, lead generation, marketing strategy and preparation for ICANN’s second round dotBrand project, the biggest change to the domain name system we have seen, due to begin in 2026.
The role is responsible for the management of the global business development team, lead generation and campaigns, channel and partner management, creation of content, design and delivery of revenue generating client-facing solutions.
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Core Responsibilities:
- Leading global sales effort
- Design of client-facing collateral and material
- Marketing campaign design and engagement
- P&L responsibility for business development
- Delivery of client solutions
OpSec Security Group (2021 to 2023)
Senior Director, Global Commercial Operations (2021-2023)
London, United Kingdom
Responsible for the creation and strategic direction of the commercial operations function across both the Online Brand Protection and Authentication business units, supporting the Executive Leadership Team. Streamlining of commercial reporting, ownership of Salesforce, creation of learning & development material, Sales Incentive Plan ownership and customer facing collateral and expert opinion writing
Core Responsibilities:
Major Achievements:
CentralNic Group (2017 to 2021)
Head of Brand Services (2020)
London, United Kingdom
Responsible for the creation and growth of the Brand Services division within CentralNic Group. Brand Services focused on the provision of products and services to our corporate and value-added resellers in the domain name, brand protection, security and SaaS markets. All sales, marketing, product development and commercial operations reported into this role.
Core Responsibilities:
Major Achievements:
Group Commercial Director (2017-19)
London, United Kingdom
With the impressive growth of CentralNic Group plc, I was recruited to head up the commercial operations of the global business. With a number of different subsidiaries across the globe, there was a need to develop commercial best practice in terms of reporting, recruitment and marketing strategy. I was also responsible for the creation of customer-facing content and major client relationships in the registry, reseller and corporate aspects.
Core Responsibilities:
Major Achievements:
NetNames Group (2005 to 2017)
Group Commercial Director (2011-16)
London, United Kingdom
NetNames were one of the world’s leading Domain Name and Brand Protection companies in the world. They were acquired by CSC in August 2016.
Reporting to the Group CEO and responsible for NetNames’s Commercial Operations across all geographical regions and Corporate brands. Champion of gross margin, product development, bid process and reporting. Responsible for implementing structured pricing management projects.
Head of the Group’s Communication strategy across all of its territories, and co-author to the SearchFindStop and Internet2020 campaigns, content creation for topical IP and domain related issues.
Designed, written and delivering a global sales development programme for all corporate sales staff as well as redesigning and implementing our aftermarket product suite.
Core Responsibilities:
Major Achievements:
Head of Nordic Region (2009-11)
Copenhagen, Denmark
Online Division Business Manager (2005-09)
London, United Kingdom
Responsible for the Group’s operations in the Nordic region including over 70 staff in three offices. Full Profit & Loss responsibility for subsidiary organisation, revenue growth strategies, local marketing and PR. Relocation of three regional offices plus integration of company acquisition whilst in the role.
Responsible for the creation of the Group’s online channels for the sale of domain name and related products. Creation of product strategy, marketing initiatives, help desk and sales teams
Content Examples
Recent in-house content creation
Interview and expert comment
Education & Qualifications
Qualifications gained:
Currently studying:
Recommendations
Speaking engagements
Interests
I believe in constant self-learning and development and look to find ways to be a better “me”. I focus on filling the quiet moments during the day, or time when I am travelling, with content absorption, whether that is through webinars, podcasts or audio books as well as through analogue medium. I look for transferrable skills, understanding how I can add value to those around me as well as myself.
I am a natural explorer, with an inquisitive mind. Travel has been part of my working and personal life for over a decade and I have been fortunate enough to see and experience some of the world’s greatest treasures, developing my love for photography. I am a registered NHS Voluntary Responder, providing assistance where necessary in the COVID-19 pandemic.
The most important part of my life though is still my family and sharing precious moments with them is what puts a smile on my face.
Key skills required and demonstrated
I have a life-long passion for football. Whilst I was almost good enough when I was younger to play at a decent standard, my career in the game has been spent watching matches across the world. This has given rise to a sideline in football-travel writing under the name The Football Tourist. This has so far spawned three books published by Ockley Books, with one more due in 2024.
I was the Chair of Lewes Football Club until late 2023, who are the world’s first semi/professional club to pay its Men’s and Women’s teams the same. I also serve on the Board of Directors for the Isthmian Football League who represent over 80 teams playing at Steps 3 and 4 of the National League.
In 2024 I became a board advisor for Kent County Cricket, using my experience and expertise in the development of Women’s and Girls sport, Fan Experience and commercialisation of data to contribute to the strategy for one of England and Wales 18 cricket counties.
Key skills required and demonstrated: